eeTHer can I say that the margins quoted for jewellery stores might well be the case for large groups but many independents work on much smaller margins. Where I am in the jewellery quarter in Birmingham UK we are lucky to work on 100% + tax and usually have to be at least 1/2 that to achieve a sale, but there are over 100 retailers in a small area. The real problems are the overheads such as rent, insurance, alarms, rates, credit card charges, staff and power costs and we have weeks when we take no money but the bills keep coming. All this is without the cost of having stock which can be a large amount of money and which can be there for years not months and the perception that because the item is 18k it costs 75% of spot is far from true, I'm paying around $55 a gram to buy 18k mounts then the costs to mount and set them plus the stones plus losses, there's no easy money in whatever trade you engage in at the moment and retailing jewellery is perhaps the worst as its a pure luxury for most not a necessity like food or fuel.
The real embarrassment is when customers come in to sell items purchased from a large group,I tend to tell them what I would have sold the item for and send them elsewhere, an item they paid €550 for I would have sold for $240 at full price and there's 20% tax on that, take off my profit and it actually cost $100 to buy so if it's just scrap there's say 30% of manufacturing costs so that's $70 at full scrap value, doesn't look too good!
So I guess the value of anything is that which people are willing to pay and fancy stores, posh boxes and branding all adds perceived value to those that buy and I bet the big stores do not over worry about their high margins.
The real embarrassment is when customers come in to sell items purchased from a large group,I tend to tell them what I would have sold the item for and send them elsewhere, an item they paid €550 for I would have sold for $240 at full price and there's 20% tax on that, take off my profit and it actually cost $100 to buy so if it's just scrap there's say 30% of manufacturing costs so that's $70 at full scrap value, doesn't look too good!
So I guess the value of anything is that which people are willing to pay and fancy stores, posh boxes and branding all adds perceived value to those that buy and I bet the big stores do not over worry about their high margins.